Education Technology Marketing
We Love EDGEucation
We currently work with some of the most well-known book publishers, course solution providers, learning and education technology companies in the world; and there’s a reason they keep coming back! We know the audience and their pain points, so there’s no learning curve (pun intended!) required on how to effectively reach them. If you choose us as your education marketing agency, we’ll help you tell a story that goes beyond your product and speaks to how your company is transforming the modern classroom.
Education Technology Marketing: The Need
Technology is redefining the educational experience for millions of learners – both young and “experienced” in life. In today’s world, students need the flexibility to learn at their own pace and on their own time. Learning needs to be delivered through tablets, computers, and via mobile phones.
Course solution providers, book publishers and learning companies know this, and are innovating in ways we’ve never seen before. They’re coming up with creative, technologically advanced ways to help students study – anywhere, anytime they need.
But the market is getting crowded; we’re seeing a dramatic increase in the number of companies developing innovative ways to deliver education to today’s student. Investing in education marketing can give your brand a leg up on the competition.
This is where we come in. We’ll help you successfully position your company as a leader in its field using digital marketing strategies like Google Search & Display, social media advertising, landing page optimization, email marketing, and more.
Your EdTech Marketing Strategy: How We Can Help
While many education technology companies, learning companies, and academic publishers have in-house marketing teams in charge of strategy, they often need help with execution. We can assist with:
- Google Search & Display
- Social Media Advertising & Remarketing (we’re talking Facebook, Instagram, LinkedIn, Twitter, YouTube, and Pinterest)
- Web design
- Email marketing
- Content writing and editing: Whitepapers, sell sheets, blogs, emails, social media posts, website copy, e-books & more
- Landing page strategy and creation for paid search and email campaigns
- Graphic design: infographics, sell sheets, whitepapers, web banners, brochures, e-books, conference collateral, promotional material & more
As your Edtech marketing BFFS, we’ll dig deep into your brand and ensure that your marketing campaigns are cohesive and complement each other.
Choosing EDGE Creative to handle all of your education marketing needs – versus hiring several different vendors who specialize in only one or two verticals – ensures your campaigns will be effective, and that you will see ROI.